Non Routine
AI Ops™

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Routine technology is the friction tax for using fixed tools to solve moving problems.

RIP: The "IT Project"

For decades, companies bought technology to optimize Routine Work. It was static, monolithic, and built for efficiency. Today, companies are trying to bolt AI onto those broken, static processes. It’s like putting a Ferrari engine on a horse cart. The result isn't speed. It's Friction.

This is why 90% of AI pilots fail to scale.

The friction between powerful AI and broken processes creates "Pilot Purgatory." 90% of companies have AI pilots, yet only 1% have scaled maturity. [7]

  • You automate the mess instead of fixing the workflow. Result: Accelerated Chaos.

  • You are locked into rigid software suites while your non-routine challenges shift every month. Result: Strategic Paralysis.

  • Workplace friction costs a 10,000-person organization $20–$30 million annually.[8]

The 10X Force Multiplier

AI offers a force multiplier the world has never seen before—typically driving 3-10X returns on each 10/10 investment.

We help you build that force by clarifying your processes and deploying a Headless AI System. This ensures you are never locked into a single software or AI model, giving you the ability to prototype faster and unlock 3-10X productivity.

We deliver:

  • Scenic landscape of a lake surrounded by rolling hills and towering mountains in the distance under cloudy skies.

    The 10/10 AI Roadmap

    Strategic Analysis to identify the 10% of friction to kill and the 10% of value to amplify.

  • A mountain landscape with snow-capped peaks in the background, rolling hills in the foreground with green and brown vegetation, and modern buildings on the hillside.

    Process Architecture

    Capture "Tribal Knowledge" and optimize commercial and operational processes (Order-to-Cash, Lead-to-Close).

  • Modern house with wooden exterior, large glass window, set against mountainous landscape, with vegetation in foreground.

    “Headless” AI Systems

    AI Agents that allow leaders to prototype and pivot quickly without getting stuck with single platforms or expensive rework.

Forget the 80/20 rule. In a non-routine world,

  • 10% of your processes are the friction holding you back,

  • 10% are the force driving your competitive advantage. 

We identify both—deploying AI to eliminate the friction and accelerate the force.

“10-10” Bottom line

Kickstart Your AI Transformation

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